Celebrating 50 Years of Boat-Building Excellence: Regal, Still Family Owned
Regal Marine Industries, one of the world’s largest privately-owned boat manufacturers with more than 200 dealers in 40 countries kicked off its 50th Anniversary with a variety of promotions and commemorative events in November of 2019.
According to Regal CEO Duane Kuck, the company’s major milestone anniversary is an opportunity to recognize all those who have contributed to Regal’s growth and continued success over the years.
“We recognize and greatly value all those people who have been part of the Regal family and story,” said Kuck. “We give credit to all of our present and past team members, our outstanding dealers and the more than 75,000 Regal boat owners from around the globe who have made the investment in our product and the Regal brand.”
Regal was founded in 1969 by Paul and Carol Kuck, Gene Kandel, and Clark Prudhon, all of whom are now deceased. The second and third generation of the Kuck family are now at the helm and operate Regal from a 500,000 square foot manufacturing facility in Orlando, FL, along with a second Valdosta, GA location with 150,000 square feet. A staff of 780 team members will have produced, marketed and sold more than 2,200 boats in calendar year 2019, achieving the best retail year performance in the company’s history.
“This is a record-breaking year for Regal and the perfect way to launch our 50th Anniversary celebration,” said Kuck. “We are very proud of the hard work and effort of our entire team as we continue to build upon the legacy and tradition of our founders.”
Regal kicked off its anniversary at a special
2019 International Dealer Conference held in Key Largo, FL that included a boat parade featuring 19 different models, five of which had never been seen before, along with a fireworks show and a 1969 throwback dinner, all of which paid tribute to 50 years of boat-building successes.
From a consumer perspective, Regal has rolled out the red carpet with five brand new 2020 boat models for its 50th Anniversary year. New models include the innovative 38 SAV; the LX Series of outboard-powered luxury sport boats featuring three models from 22’- 26’; plus a new LS2 Surf model.
In addition, the company is offering a 50th Anniversary Edition Package with custom Belle Isle Blue gelcoat color and exclusive one-year badging options positioned throughout the boat. Special logos, signage, signature merchandise and promotions will carry throughout the 2020 model year.
Meanwhile, in Cornelius and amid the boatyard chock-full of Regal boats in every color, Sara and Bill Talley remember starting their business on Statesville Road back in 1986. Today there’s a constant stream of traffic in the bustling Lake Norman area sending hundreds of travelers by Talley’s Pier 77 Marine every single day.
The area’s growth – and the Talley’s commitment to serving their customers – has built a strong and rewarding business for Sara and Bill along with their twin sons, Billy & Joey. The only exclusive Regal boat dealer in North Carolina, their company is also one of the largest exclusive Regal dealers in the world. With one of almost every Regal model, they typically have about 50 boats in inventory.
Each of the four Talleys working at the dealership have their areas of responsibility though, as with most family-run businesses, “everybody does everything” when necessary.
After selling several boat brands, the Talleys decided in 2002 to become an exclusive Regal dealer. Working with Regal, they recognized several similarities with their own company. Regal, still family-owned, has resisted the consolidation going on in the marine industry and remained independent. For all their 50 years in business, they have insisted on manufacturing quality products and maintaining the highest standards of integrity and customer service.
The Talleys were sold on the quality of Regal’s product. Recognized as a world leader in innovation, Regal has received the industry’s IMTEC award for its FasTrac hull design that saves fuel by providing exceptional performance with relatively low horsepower. A full-beam step amidships creates a pocket of air for the boat to ride on, reducing friction on the hull and yielding a higher top-end speed and better fuel economy than conventional hulls. But the FasTrac is not just a step in the hull. It’s the combination of the full-beam step with deeper deadrise, carefully positioned lifting strakes and lager inverted chines that improve stability and handling. “All it takes is one ride to see how smooth the FasTrac hull handles the rough waters of Lake Norman,” says Billy Talley.
Built originally for Florida’s saltwater environment, Regal boats are made with heavier gauge materials and stronger equipment throughout, making boats that are extra-durable to perform well in any environment. Color graphics are molded into gel coat, not simply taped on, and upholstery is of the highest-grade marine vinyl. Gauges are hermetically sealed to be fog-free and moisture-resistant, with lifetime warranties. With unique interlock construction, the company’s hulls are solid, tight, and quiet. They’re so strong they’re also backed by a transferrable lifetime structural warranty on all models – the best in the industry.
Regal prides itself on quality and innovation. Because they’re a family-owned business, Regal can be more flexible in the market than a lot of companies. New ideas don’t have to wait for a board of directors or a report to stockholders. That flexibility help launch the new models on display at Talley’s today.
But there’s something even more basic behind Regal’s – and the Talley’s – success. When Bill & Sara opened their dealership years ago, they sold several brands of boats, but found that having so many different boat lines made it difficult to deliver the service their business was built upon. The Talleys liked the consistent quality of Regal boats, so in 2002 we decided to go exclusively with Regal. It proved to be a
good decision. “With Regal, we know every model – from the sporty 19-footers to the largest luxury yacht – will be built with the highest standards of craftsmanship and quality,” says Bill.
Like the Kuck family at Regal, the Talleys seek to build lifetime customers, not just one-shot sales. “We’re here to listen to our customers and help them find the boat of their dreams,” says Sara. “Buying a boat should be a happy experience, not one of unfilled promises. We do everything we can to make the purchase easy, informative, and pleasant.”
Included in every new boat delivery is an on-water tutorial with a Talley’s Pier 77 instructor to learn safety, maneuvering, docking, trailer techniques, and anchoring. “We take as much time as each customer needs to be sure they are comfortable with their new boat, and we’re always available to answer any questions,” says Billy. “It’s important that they understand their boat and that they’re completely satisfied.
Because our customers have chosen a quality product, we believe they appreciate and deserve quality service and satisfaction.” This philosophy has earned the Talleys ardent support from their customers, many of whom have become fast friends.
“Market share is important,” Sara & Bill explained, “but frankly, we’d rather have the highest market share in satisfied customers than in volume. Customer satisfaction is the most important focus for our family, and it will continue to be so for the next 34+ years.”